Mostrando entradas con la etiqueta International business. Mostrar todas las entradas
Mostrando entradas con la etiqueta International business. Mostrar todas las entradas

viernes, 17 de octubre de 2008

The relationship between network structure and international channel performance: a moderating effect of E-business activity

Articulo
The relationship between network structure and international channel performance: a moderating effect of E-business activity.

Resume:
This study is an investigation of international marketing channel modes, relationship with an export company's network of business, e-business activity, and marketing channel performance. An initial case study of three international enterprises was followed up with a questionnaire survey based on a model derived from the literature and the results of the case organisations. The main influences identified from the questionnaire survey were local market conditions and the level of cooperation between channel members. The main differences detected among the network's structural relationships resulted from differing degrees of centralisation. Different channel modes resulted in different degrees of mutual trust, centralisation, profitability, and formality in the relationship between an enterprise and its overseas contacts. The level of electronic business activity was positively related to the level of cooperation with channel partners and to the sales performance of the channel.

Cita.
Chang, H., & Wang, I. (2008, March). The relationship between network structure and
international channel performance: a moderating effect of E-business
activity. Service Industries Journal, 28(2), 255-274. Retrieved October 17,
2008, doi:10.1080/02642060701843595



Autor principal:
Chang, Hsin Hsin

The multilocal challenge: Managing cross-border

Articulo:
The multilocal challenge: Managing cross-border

resumen:
The article addresses the challenges of international business enterprise and its impact on organizational structure and local profitability. The authors refer to these companies as multilocals, which have strong roots in national and regional companies, are limited as to their growth there, but have capabilities that are of benefit in mergers and acquisitions. The article outlines the challenge facing these multilocals, which is to manage their businesses on two fronts. The authors outline the critical success factors for these businesses: identification of local and cross-border value and barriers to integration; manage the complexity of the business through geographic clustering; align management accountability; and, where appropriate, introduce a common corporate culture.

Cita
Ghislanzoni, G., Penttinen, R., & Turnbull, D. (2008, June). The multilocal
challenge: Managing cross-border. McKinsey Quarterly, Retrieved October 17,
2008, from Business Source Premier database.


autor principal
Ghislanzoni, Giancarlo

Multinational Enterprise Pursuit of Minimized Liability: Law, International Business Theory and the Prestige Oil Spill.

Nombre del Art{iculo: Multinational Enterprise Pursuit of Minimized Liability: Law, International Business Theory and the Prestige Oil Spill.

This Article examines the activities of various multinational enterprises (MNEs) involved in the Prestige oil spill of 2002. The liability exposure of such enterprises is found to have been minimized by three legal phenomena which result from the current treatment of MNEs under national and international law. Review of the Prestige spill suggests that MNE liability exposure may be minimized by: (1) outsourcing, (2) reliance on renegade regime regulation, and (3) operation of the corporate veil. The reason for this observed minimized MNE liability is twofold. First. the current legal landscape which frames MNE activities is deficient to the extent that it facilitates this minimization. Second, MNEs adopt available minimization strategies to reduce liability exposure because this is consistent with their broader operational tendencies, as is explained in international business and international political economy scholarship. For instance, MNEs seek reduced liability exposure because this is consistent with their drive to reduce transaction costs.

Cita.
Hansen, R. (2008, June). Multinational Enterprise Pursuit of Minimized Liability: Law, International Business Theory and the Prestige Oil Spill. Berkeley Journal of International Law, 26(2), 410-451. Retrieved October 17, 2008, from Business Source Premier database.


Autor principal.
Robin F.Hansen